With the arrival of summer, the Russian capital Moscow is preparing to welcome visitors from across the Middle East, offering a comprehensive tourism experience that blends modernity with heritage. The city provides a refreshing and elegant escape from the Gulf’s summer heat. Through its Tourism Committee, Moscow is launching a series of major cultural and entertainment events across the city, targeting visitors from all backgrounds, particularly from the Gulf region, as part of a well-planned strategy to position Moscow as a premier global travel destination.
A Cultural Celebration for Visitors: Moscow’s High-End Summer Festivals
This summer, Moscow is hosting a variety of festivals and cultural events that showcase the richness of Russian heritage and the diversity of its artistic scene. Among the highlights:
• Moscow Palaces Festival: A unique opportunity to explore Russia’s royal past through interactive activities held at over 40 historic palaces across the city, featuring architectural and cultural exhibitions that transport visitors through time.
• Street Theaters Festival: A large-scale event spanning 92 days across 14 open-air locations, with over 3,000 performers from Russia and around the world presenting more than 600 shows, including theater, dance, music, creative workshops, and family-friendly entertainment zones.
• Gardens and Flowers Festival: Transforming Moscow’s green spaces into breathtaking floral installations featuring rare plants and artistic landscaping, the festival offers a scenic and eco-friendly retreat for relaxation and photography.
• “Street. Dance” and “Street. Art” Projects: These programs bring vibrant live music, traditional and contemporary dance performances, and street art to Strastnoy Boulevard, accompanied by free public workshops and interactive installations.
• Public Parks as Open-Air Stages: Moscow’s major parks become dynamic cultural hubs, hosting musical concerts across genres like jazz, rock, electronic, and solo performances, alongside family picnic zones and diverse recreational activities.
“Made in Moscow” Market: Over 70,000 Local Products in Artistically Designed Pavilions
Running alongside the cultural festivities is the “Made in Moscow” Market, part of the “Moscow Summer” project — one of the city’s most prominent initiatives to promote local brands and economic innovation. The market features:
• 12 artistically designed pavilions located at key tourist sites across the capital.
• Visually striking booths shaped like rockets, refrigerators, samovars, candy boxes, chess pieces, balloons, buses, and berries, offering visitors a visually immersive and entertaining shopping experience.
• More than 70,000 products on display, ranging from fashion, accessories, and cosmetics to children’s supplies, sweets, food products, perfumes, books, board games, and even pet care items.
The Green Market at Bolotnaya Square serves as the main venue, combining retail with an ice-skating rink, a summer cinema, and a central stage hosting cultural, artistic, and educational performances throughout the season.
Premium Hospitality Designed for Gulf Visitors
Moscow’s luxury hotels offer distinguished hospitality tailored to the needs of visitors from the Gulf region, featuring:
• Private suites and full-service spa facilities.
• Islamic-friendly amenities such as prayer rooms and halal dining options.
• Arabic-speaking staff to assist guests throughout their stay.
• Personalized tours of iconic landmarks like the Kremlin, Red Square, and Gorky Park.
Family Entertainment and Interactive Attractions for All Ages
Moscow presents itself this summer as a city full of life and family-friendly attractions, including:
• State-of-the-art water parks with modern rides.
• Interactive science and educational centers.
• Expansive zoological and botanical gardens.
• Vast green areas like VDNH Park and Gorky Park for leisure and recreation.
World-Class Shopping Experience from the Heart of Russia
In addition to local markets, Moscow offers a top-tier shopping experience through globally renowned retail destinations such as:
• GUM, the historic department store overlooking Red Square.
• TSUM, the luxury shopping center in central Moscow.
• Designer boutiques and artisan markets, offering a retail experience on par with the world’s fashion capitals.
A Special Invitation from the Moscow City Tourism Committee
The Moscow City Tourism Committee extends a warm invitation to all visitors from the Middle East to explore the Russian capital this summer — a city where cultural authenticity meets modern sophistication. With advanced infrastructure, a diverse calendar of events, and world-class hospitality, Moscow promises a summer full of unforgettable memories.
Plan your trip now at:
https://discover.moscow/en
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About the “Made in Moscow” Project
“Made in Moscow” is a government-supported initiative aimed at empowering local Moscow-based brands by offering them free promotional tools such as:
• Placement on official digital platforms and in approved retail locations.
• Highlighting partner brands across media and social networks.
• Participation in major trade fairs and local/international exhibitions.
• Inclusion in high-visibility digital advertising campaigns.
The project currently supports over 7,000 Moscow brands, covering sectors such as fashion, accessories, furniture, cosmetics, children’s products, food, and handcrafted goods.
